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The operating system for modern dry cleaningModern dry cleaning, all in one system
Magnoli brings point of sale, customer experience, production, automation hardware, and business intelligence into one platform built by operators who know the floor.POS, customer experience, production, and reporting — built together for operators.
Platform
One unified system, not a stack of tools
Magnoli replaces the patchwork of POS, route apps, plant trackers, and reporting dashboards with one platform. Every order, customer, and piece flows through the same source of truth — from drop-off to delivery to month-end close.
Take control of overtime, PTO, and sick leave
Plan labor proactively, keep overtime in check, and have payroll ready before it's due — all from the same system that tracks production and sales.
- Schedule employees proactively
- Prevent and track overtime
- Automate bonuses and OT payment
- Have payroll ready in one click
- Automate your PTO policies
- Employee app for schedules, PTO, and sick leave requests
Intelligence
Automation that runs while you sleep
Magnoli watches the operation and acts on it. Customer messages send themselves. Pricing updates ripple across stores. Reports show up before the morning meeting.

- 01
Automated comms
Order status, ready notifications, and win-back outreach trigger from real activity.
- 02
Smart pricing
Update prices once and propagate everywhere — counter, app, route, plant.
- 03
Daily reports
Sales, labor, production, and exceptions delivered before the team arrives.
- 04
Operational decisions
Recommended actions for routing, staffing, and rework based on yesterday's data.
Operations
Real time business intelligence
Margin, churn, throughput, and team focus. Magnoli surfaces all four from the same source data, so you stop reconciling reports and start making decisions.
- 01
You have direct control over your labor costs and your pricelists — how fast can you pull your labor-to-sales and margin per piece?
Most operators learn margin from a CPA weeks later. Magnoli computes it live from intake — sales and labor data broken out by revenue stream, business segment, and employee cost per item.
- Live store-by-store P&L — revenue, rent, labor, and margin from a single source instead of three reports stitched together at month end
- Labor cost per piece by service type and business segment — so you can price your retail, wholesale, B2B, and alterations pricelists correctly
- Labor as a percent of revenue, sliced by shift, store, and role — plus employee-level behavior so you can recognize top performers and spot the ones milking the clock
- Outlier detection on margin and labor — anomalies surface in real time instead of showing up in the P&L weeks later
- 02
Your existing customers are your biggest growth lever — how fast can you see who's leaving, who to grow, how they behave, and what your marketing is returning?
It costs more to find a new customer than to grow an existing one. Magnoli reads order cadence, behavior, and ad spend — so you win back the customers you're losing and grow lifetime value with the ones you keep.
- Cohort segmentation by frequency, recency, and monetary value — with lapsed-customer detection and automated, trigger-based win-back campaigns
- Make sure every customer knows every service you offer — automatically engage the twice-a-year comforter drop-off to try dry cleaning, alterations, or shoe repair
- Promotion engagement, ad-spend ROI, and customer behavior tracking before and after every send — included, no add-on cost
- Native reputation management — route happy customers to public reviews and unhappy ones to a manager before they post
- 03
Time is money on the plant floor — can you spot your bottlenecks the moment they form and clear them before they become tomorrow's backlog?
If you cannot see the bottleneck, you cannot fix it. Magnoli surfaces station-level throughput as it happens.
- Live station throughput with leaderboards — healthy competition that keeps the floor moving and holds people accountable
- Lot management at every station — order fulfillment becomes a team effort instead of one person's problem
- Throughput forecasting that projects how long today's intake will take to clear — so you can staff or reroute before pieces back up
- Rework tracking with floor-wide notifications and automations — quality assurance and accountability built in so customer requests never slip
- Conveyor and hardware readiness alerts on robust, redundant integrations — automation you can rely on, with anomaly alerts the moment something drifts
- 04
How confident are you in your newest hire's ability — and how many hours does your team lose to software instead of serving customers?
Software should get out of the way. Magnoli shows each employee only what they need to see and uses AI to handle the lookups and surface the next step — so new hires get productive faster and veterans stop digging through reports.
- Role-based views — every employee only sees what they need to do their job, so onboarding is faster and the floor stays focused
- Built-in training modules for every process and role — new hires ramp fast, and the AI can pull up the right video the moment someone needs a refresher
- Integrated AI that guides employees to the next right step — less guesswork, faster decisions, fewer escalations to a manager
- Find any garment with a single AI query instead of digging through reports and lot histories
Ecosystem
Software where it makes you stronger.
Vetted partners we invest the time to integrate with properly — because it pushes the industry forward. Secure data, deliberately built integrations. We work side by side with our integration partners to give our customers the most frictionless experience.
Core values
Built by operators, for operators
Operator First.
We build for real operators. Every decision is grounded in firsthand experience running and scaling dry cleaning businesses.
Customer Success is Our Responsibility.
Every customer has a dedicated partner who understands their business and is accountable for their success. We don't hide behind tickets or queues.
Radical Transparency.
No false promises. No nickel-and-diming. Clear pricing, honest answers, and the freedom to choose how you run your business.
Ready when you are
One platform to run your entire operation
See Magnoli on your store's data. We will set up a tailored demo and walk you through the floor-to-finance flow in under thirty minutes.












